I help conscious business owners master the art of Transformational Sales
My mission is to revolutionize your sales skills by showing you that authentic connection drives better conversion than any aggressive tactic ever could.
My Services
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1:1 coaching programs for service-based practitioners who want to master authentic sales/enrollment and grow their practice with confidence.
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Workshops and group training for organizations ready to transform their sales culture using psychology-based, relationship-first approaches.
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Inclusive community, digital courses, and resources for ongoing support in mastering feel-good sales and building authentic client relationships.
Transformational Sales Academy
Ready to level up your sales skills? Learn the strategies and insights you need at your own pace from our digital resources.
Client Love Letters
Your Questions, Answered
What makes your approach different from other sales training?
My approach is psychology + relationship based. I designed it specifically for helpers and healers who hate feeling salesy because I understand that traditional sales tactics feel completely misaligned with your values. Instead, you'll learn to have sales conversations that feel like coaching sessions - using the same skills that make you great at helping people. My rapid success story (became top closer in 3 months studying sales psychology + zero sales experience) proves that understanding human behavior beats aggressive tactics every time.
What's your process and how long does it take to see results?
My signature program is a 6-week Sales Transformation Intensive that takes you from sales-avoidant to enrollment-confident. Week 1-2 focuses on mindset and identity shifts, Week 3-4 teaches my BRIDGE framework for conversations, and Week 5-6 covers pricing confidence and real-world practice. You'll start feeling more confident in conversations by Week 3, and by Week 6, you'll be naturally discussing your services and pricing without apologizing or feeling pushy.
Yes - I've worked specifically in therapy and coaching certification sales, and served as a sales and business coach in an accelerator program designed for therapists, coaches, and wellness practitioners. I understand the unique values conflict you face around selling, and I know how to bridge the gap between your desire to help people and your need to enroll them into your services. This isn't generic business advice - it's tailored specifically for people who became helpers because they care about transformation, not transactions.
Will this work for my type of business/practice?
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